The challenge
A company event at its San Mateo office on July 15, 2026 booked a tote bar for 150 guests. The brief was layered: the company logo on the bag, an event patch, and room for people to make the bag their own.
The activation
Three elements were prepared. A 9-inch DTF print of the company logo, one per tote. A custom sublimated patch with the event logo, 3.5 by 1 inches, one per guest. And generic patches in random designs, to mix and match on a bag. Merch Troop supplied the 150 canvas totes and applied the decoration on site with a two-person team and two machines. The client provided the table, and the crew loaded in through the building's loading dock and freight elevator.
The result
Everything was ready before the day, so the client could settle the final mix late. Each option had its transfers or patches on order, including a new version of the event logo ordered the day before. The booking ran 11 hours with setup and teardown.