The challenge
A store event in Pacific Beach, San Diego, on Thursday, September 17, 2026 booked a live DTF tote bar for the evening, roughly 5 to 8 p.m. There were 100 totes and two designs, and the choice of design was the guest's.
The activation
Merch Troop supplied 100 black 12-ounce cotton canvas totes, 15 by 16 inches, and two full-color designs as 12-by-12-inch DTF transfers. Guests picked a tote and chose Design A or Design B, and the crew heat-pressed it onto the front on the spot, one print per bag. Two Merch Troop staff ran one live DTF station, and the booking was five billed hours including setup and teardown.
The result
It's a compact version of a live print bar: one tote style, two designs, one placement, and a crew of two working in a store's event space. The whole choice came down to A or B, and the press did the rest on site.